A massive congrats and shoutout to Dan Copping, Orchard’s Lead Integration Developer, who has been honoured as an Optimizely Most Valuable Professional (OMVP). This prestigious recognition is awarded to top contributors who demonstrate exceptional expertise, mentorship, and leadership within the Optimizely community. The OMVP initiative celebrates professionals who not only excel in …

Connected Thinking is Orchard's trends report, where we dissect the latest in culture, consumer, and healthcare to connect you to what's connecting us. If you've ever found yourself missing Myspace, hating influencers, or zoning out to podcasts - this issue's for you. The trend Readers of a certain age may remember …

Introducing….Pelin Gallard! Pelin is one of our amazing Account Directors here at Orchard and was recently featured in AdNews Account Madness series.In her interview with, Pelin dives into the dynamic world of account management, highlighting the balance between client goals and creative visions. She emphasises the value of authenticity in …

Have you met Magic Anderson? She’s one of our amazing Digital Analysts (aka information detectives) here at Orchard! Read all about her below and how she turns numbers into a story for the clients she works with. Alright, spill the beans! What's your gig at Orchard all about? And what …

AdNews recently released their mid-year update on the state of the advertising market in Australia. Our own CEO Wai Kwok was invited to weigh in and provide his predictions on what we will see to close out the year and beyond. Across 2-pages Wai speaks to the challenges of new …

Very exciting news for Fiona Walters who has been shortlisted for the AdNews Emerging Leaders Award. We wish her all the best for the ceremony at the end of August!Fiona is one of our Digital Analysts who started as an intern, moved into account management and has now found her …

Introducing… Jessica Nord! Jess is our mega-star senior account manager and has recently been featured as a Young Gun by AdNews.Previously calling creative agencies home, Jess has now ventured into the digital and creative tech world here at Orchard and may we say loving every minute - “..in the last …

Launching in June 2024, Orchard worked with the Beyond Bank marketing team to bring their new website to fruition.Using Optimizely’s DXP their new website can bring leading AI and personalisation technology to each of Beyond Bank’s customer ensuring a relevant user experience each time.“Orchard have delivered on this vision by …

The Australian Government has moved into the fifth phase of its domestic violence prevention campaign - ‘Stop it at the Start’.This phase focuses on the ‘The Hidden Trends of Disrespect’ and brings a virtual experience that highlights how young Australian’s are being exposed to these hidden trends of disrespect via …

Our Chief Strategy Officer, Mikaela Crimmins was most recently featured in Mi3 discussing the impact of AI. Here she discusses how AI is shaping the future of the agency, “At Orchard, we’re looking at how AI can help internal marketing teams manage their assets quicker and easier, we’re also looking at …